I believe that technical communicators are in the best position to drive those relationships. What were previously distinct, different media are now being experienced in one sitting, together. It is likely that music, movies, video games and informational content will eventually converge to the point that they are no longer distinct formats. We need to start by thinking in terms of the customer. But the drive to deliver seamless, frictionless customer experiences is changing that as more and more companies are taking a holistic view of who their customers are, and why, when, and where they are interacting with the company, as well as taking note of what they do during those interactions. two or more things coming together to form a new whole. The Britannica Encyclopedia defines Media Convergence as a phenomenon involving the interlocking of computing and information technology companies, telecommunications networks, and content providers from the publishing worlds of newspapers, magazines, music, radio, television, films, and entertainment software. the convergence of the city's major arteries on a single rotary. Building an Enterprise Content Model for Chatbots, Bridging Silos with Unified Content Portals, [A] Charts the Content Technology Landscape with Appointment of Maxwell Hoffmann. They create something to fulfill a need, be it a product or a service. I’ve often said that I believe that the technical publications group (or whatever other title it may go by) is the one place in an organization where all of its intellectual property comes together. In partnership with leading global enterprises, [A] orchestrates content intelligence systems that unify the people, processes, and technology for omnichannel publishing and real-time personalized customer experiences. No other group has the visibility into design, engineering, manufacturing, or customer usage and support. That content can be to let people know the company and product exists (marketing), to persuade them to buy it (sales), to direct the exchange of money (finance, invoicing, etc. The following are illustrative examples. Unfortunately, this seems to be true of content creation and distribution. The most popular examples of Media Convergence are: Smartphones (converging camera, music, the internet, books, and all other media together) Online Radio (converging radio with the Internet) E-books (converging paperbacks with the digital technology) News Websites and Apps. Customers now expect to not just consume, but interact, with all types of content in all types of ways, from social media likes and video comments to online chatbots and voice command interfaces, like Siri and Alexa. 3. Alan was the [A] Head of Content Intelligence Strategy from 2017-2019 and continues a working relationship with [A]. Learn how to maximize the ROI of chatbots with structured content you already own. We should be the people in mind when someone else in the organization with a content problem says, “I know someone who can help with that.”. What is meant by the term media convergence with regard to technology is simply the merging of different content in different media channels. These examples have been automatically selected and may contain sensitive content. [A] Continues to Advance Content Intelligence Services with Appointment of Alan Porter, Building an Enterprise Content Model for Chatbots, Executive Brief: Digital Maturity for Associations, 2018 [A] Content Intelligence Resource Guide. Here is some initial text with a bold section and some italics. Here are a few examples of outreach that I’ve used over the years that have ended up building great collaborative relationships: Struggling with how to express or format a technical calculation? Add in the rapidly evolving field of customer experience and we are fast approaching a convergence of content. Industry Convergence — The Digital Industrial Revolution Published: 17 March 2014 ID: G00261470 Analyst(s): Thilo Koslowski Summary Industry convergence represents the most fundamental growth opportunity for organizations and will redefine industry boundaries by shifting the focus from individual products to cross-industry value experiences, based on digital business principles. Prime example of this is books, newspapers, and magazines; all of these can be found on the internet using smartphones, laptops, computers, and tablets. - Reach out to the guy in finance or pricing who's a whiz at Excel spreadsheets and manipulating numbers. Examples of 'convergence' in a sentenceconvergence. I’m looking forward to the conversation. Media convergence is the joining, or ''converging,'' of distinct technologies into one. Traditionally, Technical and Marketing communications groups are managed in separate parts of an organization and have little visibility into, or influence on, what each other is doing. Additional examples include the internet of things (IoT), converged Bluetooth-connected devices and high-bandwidth Wi-Fi data networks to power intelligent sensors embedded in household appliances, automobiles, thermostats and similar everyday items. Can’t figure out a Help topic title that will be quickly findable? 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